Campaigns

Sortment enables you to communicate with your users through targeted Email, SMS, and WhatsApp campaigns.

Before creating a campaign in Sortment, make sure the following setup is completed:

• Connect your data source: Integrate with your data warehouse to enable segmentation and personalisation.

• Define your audience and subscription group: Ensure you have audience list or segment along with the appropriate subscription group to manage opt-in preferences.

• Configure messaging channels: Set up and verify your Email, SMS, or WhatsApp channel integrations to ensure messages can be sent successfully.

Once these are in place, you can start building campaigns on Sortment.