Gupshup Enterprise
This guide explains how to connect your Gupshup Enterprise WhatsApp account with Sortment to send WhatsApp campaigns and receive message delivery statuses.
Prerequisites
Before starting the integration, ensure the following are already set up in your Gupshup Enterprise account:
An active WhatsApp business number
WhatsApp templates created and approved
Login credentials for your Gupshup Enterprise account
Access to Gupshup Analytics (for webhook configuration)
Step 1: Find the Provider
Log in to your Sortment dashboard
Navigate to: Settings → Sender Profiles
Open the WhatsApp section
Click on Add Integration
Select Gupshup Enterprise as the provider
Step 2: Configure the Integration
In the integration pop-up, enter the following details:
Custom Name
Provide a name that helps you identify this Gupshup Enterprise sender within Sortment (Example: “Gupshup Enterprise – WhatsApp Prod”)
Username
Enter the username used to log in to your Gupshup Enterprise account
Password
Enter the password corresponding to the same Gupshup Enterprise account
Step 3: Complete the Integration
Click Test and Save
Once authentication is successful, the integration will be activated
Your Gupshup Enterprise WhatsApp sender is now ready to be used in Sortment campaigns 🎉
WhatsApp Template Handling (Important)
Gupshup Enterprise requires the message body to be explicitly provided, even for template-based messages.
What this means in Sortment
While using Gupshup Enterprise as a sender, you must:
Select the approved WhatsApp template
Also provide the message body/content when configuring the campaign
This is a Gupshup Enterprise–specific requirement and is expected behavior
Message Delivery Status Configuration (Required)
Gupshup Enterprise requires a manual webhook setup to send message delivery updates to Sortment.
Steps to Enable Delivery Status Tracking
Log in to your Gupshup Analytics account
From the left navigation panel, click Integrations
In the left panel, select Webhooks
Click on WhatsApp Message Delivery Events
Scroll to the bottom of the page and:
Paste the Notification Callback URL shown in the Gupshup Enterprise integration pop-up in Sortment
Set Forward Method to JSONBODY
Click Submit
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